I’ve been in the ‘biz’ for over a decade now. I’ve experienced the internet revolution, from the text based usenets and ‘fetch’ program to being one of the first users of Mozilla at the Univeristy of Colorado at Boulder. (wow! windows-based surfing the internet)

Working for DoubleClick, who served up the first banner ad on dilbert.com back in 1996, I experienced the world of online marketing, rode the wave of the e-commerce revolution as businesses flocked to “retail-ize” the world wide web much to the chagrin of the intellectuals, took the punches and the shock wave of the McCarthy-istic lawsuits which blamed cookies for invading consumer’s homes and privacy, reached out to consumers with the advent of email marketing, poked, prodded, probed and taught online retailers how to understand the new creature – the multi-channel consumer – using analytics and metrics.

Oh how I love the internet and especially, marketing on the internet. I love how it’s connected users around the world, empowered individuals to become authors, publishers and entrepreneurs. Ecommerce, online marketing, search engine optimization, web 2.0 has leveled the playing field for every individual to publish, sell and network, regardless of age, ability, talent or resources.

The next frontier of video, podcasting, social networking and consumer generated media has created an internet by the people and for the people.

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